It’s been a long time coming, but the West Gate Mall in downtown Los Angeles is finally getting its own virtual reality experience.
In March, the developer behind the Westgate Mall, LA Studios, announced it would host an Oculus Rift and HTC Vive event, bringing virtual reality to the mall in its entirety.
The developer is working with Oculus and HTC to create a 3D immersive experience for the Westside Mall, and the experience is scheduled to be shown at the mall’s opening weekend in July.
The Oculus Rift experience will use 360-degree cameras mounted on the mall building to create what the developers call a “fantastical experience,” as well as to “create a more immersive experience in front of a virtual audience.”
The HTC Vive experience will be a 360-degrees-wide experience with a headset and a “virtual theater.”
The Westgate VR event will take place in a “world that is not in real life,” the developers explained in a blog post.
The West Gate VR event, which will be open to the public, is expected to be open for two weeks.
It will be possible to enter and exit the WestGate Mall with VR headsets and headsets in hand.
“Westgate Mall is a vibrant and vibrant place,” Westgate CEO Chris D. Anderson said in the post announcing the Westport Mall VR event.
“It’s an incredible space to see, a wonderful venue to hang out in, and a great place to explore a world that is a lot bigger than our imagination.”
The mall is expected for the opening weekend of July.
Westgate will also be hosting a “West Gate VR Jam,” a contest where attendees will be able to build and customize their own VR experience, with prizes ranging from $1,500 to $5,000.
In addition to the West Gateway VR event and Westgate Jam, the developers will be showing off a “Virtual House” where patrons can rent out their own virtual houses, as well a “Venture Capital Room” where investors can meet with the Westlake founders to discuss their business plans and see how the mall has grown.
It’s not the first VR event at the Westland Mall.
VR developer, Oculus VR, held a similar VR event in January that was also livestreamed online.
The event featured a live performance by the band, The Roots, in front a virtual theater.
VR is also being used to help train developers for the next wave of virtual reality apps.
In December, a company called VRFocus, announced that it would be partnering with a number of major tech companies to develop virtual reality experiences for use in the Oculus Rift headset and HTC VR headsets.
“VRFocus is developing the first virtual reality application that can be used with the Oculus VR headset and the HTC Vive headset,” VRFocus CEO Chris Ostrovsky wrote in a press release.
“The virtual reality app will allow developers to create immersive experiences that are both fun and immersive, with a clear focus on storytelling.”
VRFocus is working on apps for both headsets, including a “storytelling VR app for the Oculus, and an immersive VR game for the HTC.”
The companies are hoping to have an application ready for the consumer Oculus Rift in early 2019.